BeeKrowd

Sun & Moon

Upper-middle class kid fashion can be both luxurious and playful

200,000

target amount (USD)

4

Max investors

1.8 mil

Pre-money

50 k

Min ticket

equity

Offering type

Investment summary

4

Production partners

30,000

Customers

$1.3 million

Revenue 2018-2021

  • Product quality: Quality products and well-known brands are important to us. We work hard to bring you the best of both worlds.
  • Market size: The Mother & Baby market is promising and sustainable due to the rise in the number of births and the fact that parents are increasingly spending more on their children.
  • Authentic brand: As a member of the Ninh Khuong Group, Sun&Moon has the benefit of the group’s strong reputation and support system. We are committed to offering our customers authentic, high-quality products and services.
  • Team: With over 20 years of experience in the industry, the founding team has the knowledge and expertise to provide innovative products to the customers. 
  • Upside potential: Investors may have the opportunity to receive a higher return on investment than if you were to invest later on down the road.

★★

Pitch

★★

Problem

As a parent, you want what is best for your child.

  • Many children’s clothes are made with cheap materials and construction that falls apart easily – meaning they have to be replaced more often.
  • Chemicals like lead and phthalates have been linked to a variety of health problems, including cancer, birth defects, and reproductive issues. Many of these toxic substances are used in the production of children’s clothes, making it important for parents to be aware of what they are

Solution

Our 100% cotton garments are of the utmost quality, and our prices are unbeatable

  • Our 100% cotton garments are of the highest quality and are sure to please even the most discerning young fashionista.
  • Our kids’ fashion products are both affordable and stylish. Whether your little one is looking for something to wear to school or a special event, we have a wide variety of options to choose from.

Product

We provide high-quality items that are essential for any child's wardrobe

  • T-shirts, pants, shorts, skirts, jackets, dresses, backpacks, socks, handbags & tumblers,…

Traction

We are constantly expanding our distribution network to reach more children in need.

Customers

We focus on providing high-quality clothing for babies, toddlers, kids & pre-teens

We mainly focus on creating high-quality clothing for babies, toddlers, kids and pre-teens because we know that parents care about providing their children with the best.

We offer a wide variety of clothing, from everyday wear to special occasion clothes, and we are always expanding our selection to make sure that we have something for everyone.

Business model

Our business model consists of three main channels: retail, wholesale & franchise

We have three primary business models at our company: retail, franchise, and wholesale. Each channel has its own unique advantages that we can leverage to grow our business.

  • Retail (offline stores & e-commerce) provides us with a direct connection to our customers, which allows us to gather feedback and build relationships.
  • Franchising gives us the ability to expand our reach without incurring the costs of opening new locations. Wholesale is a great way to reach new customers and grow our product offerings.
  • Wholesale is a great way to reach larger businesses and organizations.

Market

A fantastic opportunity for us to expand our operations and increase market share

Competition

Our products tend to favor natural fabrics, and our prices are competitive

Our products are more biased towards natural fabrics, such as cotton and linen due to their comfort and breathability, and our prices are more competitive. This is because we believe in using sustainable materials that are good for both the environment and the consumer.

Vision and strategy

500 stores nationwide - we constantly build a long-standing reputation for excellence.

Vision

To become the leading fashion manufacturing, trading and fashion entertainment company in Vietnam by 2030

Mission

Our goal is to create an alliance and promote the country’s fashion industry and its products globally.

Team

Our team is dedicated to creating fashionable and functional products for kids

★★★

Risks & Finance

★★★

Risks

Risks you may face when investing in Sun&Moon

Sun&Moon is still in an early phase. There can be no assurance that we will ever operate profitably. The likelihood of our success should be considered in light of the problems, expenses, difficulties, complications and delays usually encountered by early-stage companies. Sun&Moon may not be successful in attaining the objectives necessary for it to overcome these risks and uncertainties.

Finance

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